The skin around the eyes is up to five times thinner than in other areas of the face and lacks sebaceous glands, so it dries out more easily. If we add to this constant facial activity and lack of sleep, it becomes a perfect target for wrinkles, dark circles and bags.

WHY DO CROW'S FEET APPEAR IN THE EYE CONTOUR?

Crow's feet are a natural expression of our experiences and facial expressions over time. Its direct causes are:

1. Repetitive muscle activity

Every smile, every gesture contributes to the constant movement around the eyes, causing fine lines and wrinkles over time.

2. Loss of collagen and elasticity

The loss of these structural proteins causes the skin to wrinkle more.

3. Sun exposure

The sun's UV rays can damage the skin's collagen and elastin, compromising its ability to maintain firmness and prevent wrinkles.

4. Dehydration:

Dehydrated skin becomes rougher and less elastic, making fine lines more evident.

WHAT CAUSES DARK CIRCLES?

Dark circles can reveal a lot about our health and lifestyle . To address them effectively , it is crucial to understand the different typologies , from those caused by genetics to those triggered by stress and sun exposure .

Distinguishing between blue and brown dark circles is an essential step towards the solution. Blue circles under the eyes are mostly a result of the transparency of the skin and blood vessels under the eyes. On the other hand, brown dark circles are linked to increased melanin production . Below we will reveal some of its causes:

1. Genetics

Heredity can determine the pigmentation and structure of the skin, contributing to the appearance of dark circles. If your parents or close family members have dark circles under your eyes, you may experience them too.

2. Lack of Sleep

Restless nights can cause swelling and dilation of the blood vessels under the eyes, intensifying dark circles. In addition, visual fatigue can also darken the surrounding skin.

3. Aging

The loss of collagen and elastin typical of age causes the skin around the eyes to thin, the blood vessels to become more visible, and therefore dark circles as well.

4. Sun exposure

UV rays increase the production of melanin, the pigment responsible for skin color, and can accentuate the appearance of dark circles.

5. Fat loss under the eyes

Aging thins the skin and shows blood vessels and bones, causing dark circles.

WHY DO BAGS GET OUT IN THE EYES?

Bags under the eyes have various causes that go beyond fatigue and aging . Below we reveal the most common causes.

1. Fluid retention

One of the most common causes of bag formation. Among its reasons, excessive salt intake, alcohol consumption, or hormonal changes.

2. Aging and loss of elasticity

The loss of these structural proteins can lead to sagging skin around the eyes, accentuating bags.

3. Fat accumulation

The redistribution of facial fat caused by aging also contributes to the formation of bags.

4. Genetic Factors

If there is a family history of pouches, you may be genetically predisposed to developing them.

5. Sun exposure and pollution

Prolonged exposure to the sun without protection accelerates skin aging and loss of elasticity. Result, the appearance of bags, especially if combined with other factors.

HOW TO TAKE CARE OF YOUR EYE CONTOUR TO KEEP IT YOUNGER FOR LONGER?

It is essential to include in your cosmetic routine a product specially adapted to hydrate the skin around the eyes , retain water , improve elasticity and fill in wrinkles in that area. The right serum can make all the difference by providing deep hydration , smoothing fine lines and protecting against environmental damage .

A quality serum can become a fundamental ally in your facial care routine.

WHAT DOES VEGAN HYALURONIC ACID DO FOR YOUR EYE CONTOUR?

Pay attention to the properties of hyaluronic acid , a substance that has become essential in aesthetic treatments . And it is capable of retaining up to a thousand times its weight in water . Thanks to this incredible property, it extraordinary increases the level of hydration in the eye area and softens fine lines and dark circles .

Opting for vegan hyaluronic acid highlights not only the effectiveness of the ingredient, but also choosing an ethical and sustainable option .

The OhMyKoko eye contour serum is the perfect ally due to its unique and effective formula, to rejuvenate your eye contour and combat dark circles and bags.

• With hyaluronic acid , known for its ability to retain moisture and reduce fine lines, this serum deeply hydrates .
• Rambutan leaves , rich in antioxidants,
• Oligopeptide-2 growth factor enhances its overall action to improve firmness and reduce crow's feet .

The light and quickly absorbed texture of this eye contour serum makes it perfect for use both in the morning and at night and to hydrate all skin types.

You just need to apply a small amount around your eyes and pat around the area until it is completely absorbed.

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OHMYKOKO, 1ST ACTIVIST BRAND FOR YOUR SKIN

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